


TOP 3 TRAINING OBJECTIVES
- Master an advanced questioning, qualifying & communication methodology
- Implement non-pushy, no-pressure objection mgmt, differentiation & closing strategies
- Establish a common sales language, selling methodology & unified sales system
THE 3 PILLARS OF [SALES] PERFORMANCE
Spartan Sales Training accelerates skill development by leveraging THE 3 PILLARS OF PERFORMANCE—the most powerful performance improvement training model in history. Based on this insanely effective instructional formula [SKILLS + METHODOLOGY + STRATEGY = SYSTEM] sellers are equipped with THE SPARTAN SELLING SYSTEM—the combined training and application of the most advanced sales SKILLS, effective selling METHODOLOGY and holistic sales STRATEGY.
SPARTAN SALES TRAINING
The Spartans were the most elite fighting force in world history. From the narrow pass of Thermopylae to the beaches of Normandy, history’s greatest commanders have deployed the Spartan’s 3 PILLARS OF PERFORMANCE—AN ORGANIZATIONAL BLUEPRINT AND TRAINING MODEL AS RELEVANT TO BUSINESS AS IT IS TO BATTLE AND AS APPLICABLE TO SELLERS AS IT IS TO SOLDIERS.

TOP 10 TRAINING TAKEAWAYS
- Increase sales with world’s #1 sales methodology! THE DNA SELLING METHOD™
- “BUILD, BALANCE & MAINTAIN” SELLER POWER™ from the cold call to the close
- Avoid traditional “SHOW UP, THROW UP” sales behaviors & stereotypes
- Qualify opportunities and work with high probability buyers
- “ASCERTAIN THE PAIN” linked to unfulfilled needs & unresolved problems
- Build competitive differentiation with valid vs. false differentiators
- Prevent & overcome objections with an advanced objection mgmt strategy
- Overcome price-specific objections with our “TOP 10 PRICE-SPECIFIC REJOINDERS”
- Leverage the PSYCHOLOGY OF BUYOLOGY with assertive vs. aggressive closing tactics
- Shorten sales cycles with a non-pushy, question-based closing strategy
Spartan Sales Training will exponentially accelerate sales and elevate the skills and performance of your sales team. I guarantee it.

TARGET AUDIENCE
- Sales Professionals
- Sales Executives
- Sales Support
- Sales Managers
DURATION
- 2-days(Recommended)
- 1-day(Split Optional)
PARTICIPANT TOOLS
- Workbook
- Call Planners
- Book
- Call Sheets
REINFORCEMENT
- eLearning
- Podcasts
- Mastery Workshop
- Coaching Tools
- Certification
- Videos
DELIVERY OPTIONS
- Instructor-Led Classroom
- Instructor-Led Virtual
- Train-the-Trainer
THE SPARTAN SALES SYSTEM
- Systems & Success: The 80/20 Rule
- Skill ◆ Methodology ◆ Strategy
- Build, Balance & Maintain Power
THE DNA SELLING METHOD
- Discovery Questions
- Need-Problem Questions
- Ascertain-Pain Questions
- Solution-Benefit Questions
- Dynamic vs. Passive Listening
DIFFERENTIATING
- Valid vs. False Differentiators
- Top 3 Rules of Differentiation
OBJECTION MANAGEMENT
- EMA™ (Empathize, Minimize, Address)
- Top 10 Price Specific Rejoinders
CLOSING
- 3-Step SPARTAN Closing Strategy
- Assertive vs. Aggressive
- Closing Questions vs. Closing Tactics