Spartan Presentations Training

Through this training Patrick demonstrates how to develop winning content, master proven communication strategies, differentiate products and services, and deliver rockstar presentations.

Trusted by TOP companies

Top 3 Training Objectives

  1. Master Spartan Sales “Develop, Deliver & Differentiate” presentation model
  2. Optimize presentation content with The Sales Messaging Matrix™
  3. Deliver smashingly successful sales presentations

Spartan Presentation Training

Presenting is the apex of the sales cycle and usually determines who wins and who loses. Poor presentations rarely lead to won sales. Excellent presentations rarely lead to lost sales. What separates wins from losses is the quality and caliber of the presenter. Unfortunately, most sales presenters fall short of reaching their full potential, delivering forgettable presentations, using undifferentiated templates and indistinguishable delivery styles that are worthy of induction into the lame presentation “Hall of Shame.”


The 3 Pillars of Presentation Performance


Development, delivery, differentiation & storytelling skills


Leverage the power of the Greek method of persuasion: Ethos. Pathos. Logos.


Messaging, differentiation & competitive strategies

Top 10 Training Takeaways

  1. Master the Greek Art of Persuasion: ETHOS. PATHOS & LOGOS.
  2. Implement The 7 Habits of Highly Effective Presenters
  3. Enhance your presentation skills with The TOP 5 presentation delivery skills
  4. Incorporate hard-hitting differentiators into your messaging
  5. Learn to use hand gestures and body language effectively
  6. Motivate buyers with storytelling and scenario selling skills
  7. Implement effective voice, volume, pitch and pace strategies
  8. Enhance sales “messaging,” differentiation and content development
  9. Identify PBM’s (primary buying motives) prior the presenting
  10. Deliver winning presentations with confidence and authority


When evaluating training options, many companies inadvertently overlook the most essential component of successful training: ENTERTAINMENT! Bored salespeople make terrible learners! To educate, you must first entertain and sellers who are laughing are more prone to learning. Patrick’s use of epic historical events, funny stories, and humorous video clips keep participants engaged, entertained and more capable of absorbing large doses of information.


To maximize the ROI and impact of your training, Spartan Presentation offers full customization options that integrate product names, prices, competitors, brands and logos directly into the workbook and curriculum, making the entire learning experience more relevant, applicable, memorable and implementable.

Sales leaders worldwide leverage Spartan's Customized On-site, Virtual, Keynote & Microlearning training options

Live On-Site 

Entirely unique storytelling style, Patrick uses history and humor to keep audiences entertained, engaged, and informed. We know bored sales people make terrible learners and that to educate, you must first entertain!


Distance isn’t an issue with Spartan Sales Virtual online training sessions. Sharp and quick-witted, Patrick knows how to entertain and engage salespeople in a digital environment.

Keynote Engagements

Make your event unforgettable with Patrick’s high-energy personality, entirely unique storytelling skills, sales, negotiation, and leadership topic expertise.

Microlearning Reinforcement

Kickstart your sales rep’s day with 3-minute microlearning review and reinforcement videos for immediate skill implementation and long-term skill adoption.

Microlearning Reinforcement

To achieve both immediate and long-term skill adoption, Spartan Presentations provides a holistic training model that combines classroom instruction with a post-training implementation microlearning program that includes daily 3-minute review and reinforcement videos.


All sales professionals appreciate being recognized and rewarded for their educational efforts. After completing the workshop and post-training eLearning program, sellers receive a signed certification diploma, high quality medal to display, and membership in the online Spartan Nation community forum.


The Spartans knew when they combined weaponry SKILLS with a standardized combat METHODOLOGY and campaign-specific battle STRATEGY that they had a SYSTEM. A calculus for winning! A formula for success. They recognized that their greatest competitive advantage wasn’t in superior numbers, brute force or bravery. It was their system. the combined training and application of skill, methodology & strategy. A system as effective for sellers as it is to soldiers, and as applicable to business as it was to battle.

The Battlefield of Business

Like war, business has allies and enemies, weaponry and strategy—battles with winners and losers. And no disrespect to accountants, but the battlefield of business is in the sales arena where there are wins and losses. Triumphs and defeats. And like ancient Spartan Warriors, modern SPARTAN SELLERS trained in the Spartan Negotiation System [SKILL + METHODOLOGY + STRATEGY = SYSTEM] have a distinct competitive advantage over their SYSTEMLESS colleagues and competitors who don’t.

Spartan Presentation Brochure

Download the Spartan Presentation Training brochure to learn about everything that is included in our training package!

Fortify every stage of your sales strategy with the Spartan book series

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Join our community of the sharpest sales professionals on the planet.

Take 20 minutes for a conversation with Patrick to discuss your 2023 sales goals, challenges and objectives.