Is Cold Calling Dead?

Does cold calling have a place in modern sales? Is it time to finally put away your cold calling scripts or are there cold calling techniques that really work to generate qualified leads and opportunities? In this week’s episode of The VENI VIDI VICI Show, Patrick Henry Hansen answers the question, “Is cold calling really dead?” Similar to the F4 Phantom debacle in Vietnam and the Pentagon “experts” who said that aerial dog fighting was antiquated, modern “sales experts” are making the same mistake today.